Berwick Street is one of the oldest and most charismatic streets in London’s Soho. Its market, which dates back to 1687, has allowed immigrants who were settling in the neighborhood to buy and sell food from their places of origin and to open their own street food stalls. Today, this cosmopolitan essence translates into a wide range of fresh fruit and vegetable stalls, bulk olive oil, burritos, sausages, couscous or Malaysian food. There are also clothing boutiques on Berwick Street vintage In which you can buy imported silk from the former colonies of the British Empire at a good price, a multitude of small independent music stores and second-hand vinyl and a sex shop. Despite the amount of stimuli present in this splendid urban bazaar, it is the section between Noel Street and D’Arblay Street that every day concentrates hundreds of music lovers dressed in grim reapers and a bowl haircut. It was precisely there, one cold Sunday morning in 1995, the designer and photographer Brian Cannon captured the moment that would end up defining a generation of musicians under the umbrella of the Cool Britannia.