The market value of this baby health company may reach 17 billion Norwegian kroner.
Another American celebrity is currently going to the stock exchange to list. This time it’s actress Jessica Alba’s company The Honest Company looking at the stock market.
Alba (Alba) was listed as the founder of the company in a listing application filed with the U.S. Securities and Exchange Commission (SEC) last Friday.
The actor currently serves as the creative director and chairman of the company. Through the Warren Trust, Alba and her husband Cash Cash Garner Warren own 6.7% of The Honest Company.
Last year, Alba received a total of 2.33 million US dollars in salary, bonuses and other remuneration from the company, which is equivalent to 19.98 million Swedish kronor.
It is not clear how many shares the company will sell, or the expected valuation.
Wrote as early as January
Bloomberg The company has sent a secret listing application. At that time, a source told the news agency that the company’s valuation was about 2 billion U.S. dollars, or 17 billion kronor.
Honest Company sells diapers, other baby products and various beauty products.
In 2020, the company’s turnover was 300 million U.S. dollars (2.55 billion Swedish krona), an increase of 65 million U.S. dollars over the previous year. However, according to documents that have now been sent to the U.S. stock exchange authorities, the company lost approximately $14.5 million.
Over the years, Alba’s company has faced several challenges. In 2016, the Organic Consumers Association filed a lawsuit because it claimed that the company mistakenly labeled its infant formula as organic. The case was dismissed later that year.
The following year, Alba’s company reached a settlement agreement in which it accused the company of misleading the buyer about the dishwashing liquid and detergent ingredients in the lawsuit, and therefore had to pay $1.55 million. According to the company, it did nothing wrong. CNN.