According to the Wall Street Journal, Disney’s CEO was concerned by rising prices at its theme park parks.
Bob Iger surprised everyone on Sunday by making a surprise return as Disney’s CEO, less than one year after he had left the company.
Daily admission prices to Disney’s theme parks have risen this year to $189
You’re not the only one feeling that everyday expenses have become too expensive over the past couple of years.
Bob Iger, Disney’s top executive thinks that the prices for its theme parks have gotten too expensive. The Wall Street Journal reported WednesdayCiting people close by him.
According to the paper, Iger, who claimed the CEO position on Sunday after leaving the company less then a year ago, complained to his friends about the decisions made by Bob Chapek. Sources told the Journal that Iger was not bothered by price increases at Disney parks like Disneyland and Walt Disney World.
Iger was the Disney CEO from 2005 to 2020 and was the chairman until the end of 2021.
Iger claimed that Iger was “killing the soul of the business”.
Disney did not respond to a request for comment.
It is not clear which prices Iger was referring too. As concessions costs increased, ticket prices rose. Disney also It’s spending more on hotels, it was said. In May, Chapek informed investors that 40% more people were visiting Disney’s parks than before the pandemic.
Walt Disney World is open this month It was announced that daily admission prices would rise beginning on December 8.. Currently, the highest priced ticket is $159. Soon, it will be $189. Annual passes will also go up in price.
Disney raised daily and annual ticket prices at California Disneyland Resort. They also increased the price of Genie Plus, a line-skipping add on.
Check out the original article Business Insider