AI-generated art, investments, helmet cams, betting software, World Cup ball, fan experience, R&D program, anti-fraud dashboard, golf software, VAR tech.
Sports and technology have been increasingly intertwined in recent years with organizations like the Miami Heat and the PGA Tour using the latest tech to engage with fans and create new experiences. The Miami Heat have a new digital installation at Miami-Dade Arena that uses artificial intelligence and fiber technology to create generative, abstract art based off of passes, player movement, shot charts and jersey numbers. This new form of NBA fan engagement is powered by AT&T and allows fans to see the analytics of NBA basketball in animation.
Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures, has raised a second, oversubscribed $181 million fund with investments from some of the sports industry’s biggest names. The fund’s limited partners include returning investors from Sapphire Sport’s first fund, as well as new investors in Madison Square Garden Sports, Arctos Sports Partners, Stephen Pagliuca and David Blitzer. The first Sapphire Sport fund made investments in 15 companies and the second fund is being formally announced in conjunction with its annual meeting.
The FIA has approved the use of helmet cameras from Racing Force Group to be worn by all 20 drivers for the upcoming F1 season. The micro-camera is 8 millimeters in diameter and weighs 1.43 grams and is affixed at eye-level on the protective padding inside a driver’s helmet. This will enable F1’s agreement with Italy-based Racing Force Group to capture broadcast footage from all drivers.
The Famous Group has become a company that every pro league — and upward of 150 venues and businesses — cannot live without. The Famous Group will bring its trending Vixi Live platform to State Farm Stadium for Super Bowl LVII next month and later this year, it hopes to incorporate AI into its proprietary mixed-reality storytelling. The PGA Tour, under a new deal, will enlist U.S. Integrity’s propriety anti-fraud dashboard to reinforce its efforts to prevent betting corruption and match manipulation during its events. Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. Maple Leaf Sports & Entertainment and Amazon Web Services have launched SportsX, a new research and development program focused on advancing innovation in sports as it relates to team performance and fan experiences. FIFA and Adidas unveiled the official match ball for this summer’s Women’s World Cup that features the same connected ball technology powering the Semi-Automated Offside Technology as debuted at the men’s World Cup in Qatar.
Sports and technology are becoming increasingly intertwined as organizations like the Miami Heat and the PGA Tour use the latest tech to engage with fans and create new experiences. The Miami Heat have created a digital installation at Miami-Dade Arena that uses AI and fiber technology to create generative, abstract art based off of passes, player movement, shot charts and jersey numbers. This form of NBA fan engagement is powered by AT&T and allows fans to see the analytics of NBA basketball in animation.
Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures, has raised a second, oversubscribed $181 million fund with investments from some of the sports industry’s biggest names. The fund’s limited partners include returning investors from Sapphire Sport’s first fund, as well as new investors in Madison Square Garden Sports, Arctos Sports Partners, Stephen Pagliuca and David Blitzer. The first Sapphire Sport fund made investments in 15 companies and the second fund is being formally announced.
The FIA has approved the use of helmet cameras from Racing Force Group to be worn by all 20 drivers for the upcoming F1 season. This will enable F1’s agreement with Italy-based Racing Force Group to capture broadcast footage from all drivers.
The Famous Group has become an essential company for pro leagues, venues and businesses. The Famous Group will bring its trending Vixi Live platform to State Farm Stadium for Super Bowl LVII next month and later this year, it hopes to incorporate AI into its mixed-reality storytelling. The PGA Tour, under a new deal, will enlist U.S. Integrity’s propriety anti-fraud dashboard to reinforce its efforts to prevent betting corruption and match manipulation during its events. Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. Maple Leaf Sports & Entertainment and Amazon Web Services have launched SportsX, a new research and development program focused on advancing innovation in sports as it relates to team performance and fan experiences. FIFA and Adidas unveiled the official match ball for this summer’s Women’s World Cup that features the same connected ball technology powering the Semi-Automated Offside Technology as debuted at the men’s World Cup in Qatar.
Sports and technology are becoming increasingly intertwined as organizations use the latest tech to engage with fans and create new experiences. The Miami Heat have created a digital installation at Miami-Dade Arena that uses AI and fiber technology to create generative, abstract art based off of passes, player movement, shot charts and jersey numbers. This form of NBA fan engagement is powered by AT&T and allows fans to see the analytics of NBA basketball in animation. Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures, has raised a second, oversubscribed $181 million fund with investments from some of the sports industry’s biggest names. The FIA has approved the use of helmet cameras from Racing Force Group to be worn by all 20 drivers for the upcoming F1 season.
The Famous Group has become an essential company for pro leagues, venues and businesses. The Famous Group will bring its Vixi Live platform to State Farm Stadium for Super Bowl LVII next month and later this year, it hopes to incorporate AI into its mixed-reality storytelling. The PGA Tour, under a new deal, will enlist U.S. Integrity’s propriety anti-fraud dashboard to reinforce its efforts to prevent betting corruption and match manipulation during its events. Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. Maple Leaf Sports & Entertainment and Amazon Web Services have launched SportsX, a new research and development program focused on advancing innovation in sports as it relates to team performance and fan experiences. FIFA and Adidas unveiled the official match ball for this summer’s Women’s World Cup that features the same connected ball technology powering the Semi-Automated Offside Technology as debuted at the men’s World Cup in Qatar.
Sports and technology have been increasingly intertwined in recent years as organizations use the latest tech to engage with fans and create new experiences. The Miami Heat have a digital installation at Miami-Dade Arena that uses AI and fiber technology to create generative, abstract art based off of passes, player movement, shot charts and jersey numbers. This form of NBA fan engagement is powered by AT&T and allows fans to see the analytics of NBA basketball in animation. Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures, has raised a second, oversubscribed $181 million fund with investments from some of the sports industry’s biggest names. The FIA has approved the use of helmet cameras from Racing Force Group to be worn by all 20 drivers for the upcoming F1 season.
The Famous Group is an essential company for pro leagues, venues and businesses. The Famous Group will bring its Vixi Live platform to State Farm Stadium for Super Bowl LVII next month and later this year, it hopes to incorporate AI into its mixed-reality storytelling. The PGA Tour, under a new deal, will enlist U.S. Integrity’s propriety anti-fraud dashboard to reinforce its efforts to prevent betting corruption and match manipulation during its events. Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. Maple Leaf Sports & Entertainment and Amazon Web Services have launched SportsX, a new research and development program focused on advancing innovation in sports as it relates to team performance and fan experiences. FIFA and Adidas unveiled the official match ball for this summer’s Women’s World Cup that features the same connected ball technology powering the Semi-Automated Offside Technology as debuted at the men’s World Cup in Qatar.
Sports organizations are increasingly using technology to engage with fans and create new experiences. The Miami Heat have a digital installation at Miami-Dade Arena that uses AI and fiber technology to create generative, abstract art based off of passes, player movement, shot charts and jersey numbers. This form of NBA fan engagement is powered by AT&T and allows fans to see the analytics of NBA basketball in animation. Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures, has raised a second, oversubscribed $181 million fund with investments from some of the sports industry’s biggest names. The FIA has approved the use of helmet cameras from Racing Force Group to be worn by all 20 drivers for the upcoming F1 season.
The Famous Group is an essential company for pro leagues, venues and businesses. The Famous Group will bring its Vixi Live platform to State Farm Stadium for Super Bowl LVII next month and later this year, it hopes to incorporate AI into its mixed-reality storytelling. The PGA Tour, under a new deal, will enlist U.S. Integrity’s propriety anti-fraud dashboard to reinforce its efforts to prevent betting corruption and match manipulation during its events. Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. Maple Leaf Sports & Entertainment and Amazon Web Services have launched
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