Hamilton is the official ambassador of the LG Signature brand

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The South Korean company LG Electronics has long been cooperating with Formula 1. In 2008, LG became a global and technological partner, then sponsored the Lotus and Red Bull Racing teams, and in 2013 it left the world championship, having achieved its goals.

Now the collaboration starts again, but on a more personal level. It was announced today that Lewis Hamilton will be the official ambassador for the premium brand LG Signature, which the company uses for high-end products.

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