Bentley offered 11,206 automobiles worldwide in 2020, 2% greater than in 2019. When the Crewe manufacturing strains got here to a whole halt for seven weeks in March after which the plant produced semi-steam for an additional 9 weeks to adjust to distance laws, the model may hardly hope for this good efficiency, however the financial stagnation didn’t appear to have an effect on the wealthy.
Furthermore, the areas hardest hit by the virus, China and North America, took the lead in gross sales. The previous caught up with the U.S. with a staggering 48 per cent development, the place they offered 4 per cent extra Bentley than a 12 months earlier, regardless of the disaster.
A part of the reality is that the model has struggled in each different a part of the world: gross sales in Europe have fallen by 18 per cent, with demand in Britain falling by 22 per cent and even Center Japanese prospects dropping enthusiasm: 14 per cent fewer automobiles offered right here away from Bentley as in 2019.
The 11,206 automobiles offered have been precisely 200 greater than a 12 months earlier and 117 greater than in 2017, which was Bentley’s most profitable 12 months to date.
We’d assume the Bentayga leisure car was the model’s most sought-after sort, but it surely wasn’t: the coupe and convertible model of the Continental GT accounted for 39 % of gross sales. The massive leisure car accounted for 37 % of site visitors. The rest was shared by Mulsanne, which was nonetheless offered within the first half of the 12 months, and the newly launched model new third-generation Flying Spur.